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Q:
I started a home based business called
CUSTOM ERRANDS and it is basically doing
errands for people. From grocery to
cleaning. Anything they want but it is not
working at all. I promote it by door to door
advertising, papers for the seniors and word
of mouth. People say it is a good idea but
no one is biting. Got calls but no jobs.
Help!!! HELP
A:
Congratulations on starting a
much-needed service because of our
present hectic lifestyles.
Here are some tips that I hope
you will find helpful:
Errand and/or concierge services are
VERY much in demand these days but
you need clients who see the value
in your service business. Clients
usually include dual-income
professionals, and/or CEOs who are
too busy to carry-out everyday
chores.
Thus, you should do more market
research to reach customers that
need your services and are willing
to pay for it.
For example, one woman tried,
unsuccessfully to get customers from
her area because the population had
little extra money to spend for an
errand/delivery service. After doing
additional research, this woman
found potential customers in a
nearby town ten miles away, that was
the county seat and had a more
affluent population. She charged for
her mileage.
Rob Spina who ran a successful
errand service with his wife for a
number of years says his customers
came from both upper- and
middle-income families. He says
generally people are working more
weekly hours and would rather spend
their “off hours,” relaxing or being
involved in other pastimes than
doing tedious chores. “It’s one of
those perfect little businesses you
can easily start up on your own,
with low overhead and
investment...out of your home,” says
Spina.
For More Information:
*Book: How to Start an Errand
Service, 1996 by Rob Spina
http://www.legacymarketing.net/
*American Errand Runners
Organization & personal assistant
information Web site.
http://www.errandinfo.com/
You might try some low-cost
publicity methods like writing a
press release announcing the launch
of your business; or let the press
know if you help donate some errand
hours to a nonprofit organization.
You might also "join forces" with
other home-business entrepreneurs
for joint advertising and for mutual
referrals.
You may also need to narrow your
focus a bit and
specialize...delivery of meals; pet
transportation to vet or grooming
appointments; package deliveries for
small or home-based business owners.
I hope these ideas are helpful.
Please keep us posted on your
entrepreneurial journey!
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I have done motivational speaking on the
topic of parenting, are there any home based
business I could look into that would
provide opportunities to use these skills?
Thank you,
Darlene
A:
Hello, thank you for your questions
Here are some suggestions:
1)
One suggestion is continue your
speaking engagements, but as a
professional, and getting paid
for it. Professional speakers
most often are experts with
college degrees in their field:
i.e. in your case, for example,
a child psychologist,
psychiatrist, therapist,
counselor, educator, or other
professionals who specialize in
children’s needs. Many have also
written a book or are a
syndicated columnist and/or have
a CD on their topic and related
Web site and base their talks on
these.
Some
Suggested Resources (from my
book, Make Your Business
Survive and Thrive!)
Association:
*National Speakers
Association -
www.nsaspeaker.org/ -
worldwide chapters
Books:
*101 Secrets of Highly
Effective Speakers by Caryl
Rae Krannich
*Speak and Grow Rich,
rev. ed. by Dottie Walters &
Lily Walters
2)
Another suggestion is to become
a child/teen behavioral
consultant or parenting coach.
Again, with both of these
professions, you should have the
background, experience, and
credentials that will qualify
you to give advice to parents,
grandparents, or others needing
your advice.
Some
Suggested Resources:
Book:
*The Business of Consulting:
The Basics and Beyond by
Elaine Biech, Jossey-Bass
Publishers
+Web site
*
www.comprehensivecoachingu.com
- Online professional coaching
program.
Business experts advise new
entrepreneurs to search for a
“niche” market: potential
clients or customers whose needs
are not being met, so you might
look to specialize in
children of certain ages or
situations or behaviors. For
example, one parenting expert
specializes in helping parents
of “blended” families (those
divorced and remarried, with
children of both spouses), and
has a question-answer column in
major newspapers.
If you have
any other questions, please feel
free to contact me again; and/or
to keep me posted on your
entrepreneurial progress
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I am wanting to start a work at home
business. My work experience is in
supervision and management of a distribution
center and recruiting and staffing for a
staffing agency which includes on site
supervision. Both of these jobs include
interviewing applicants and conducting
reference checks and criminal background
check. Can you suggest a business that would
match these skills to work at home?
Thank you,
Jackie
A:
With your business management and
personnel experience, you could start a
B2B (business-to-business) venture
related to the
industries and companies with whom you
are familiar.
Here are some business ideas:
Specialized Staff Training &
Development Consultant ~ Experts in
this service business, advise companies
how to integrate temporary, dislocated,
or older workers; welfare recipients,
and people with disabilities
successfully into the workforce. You
could subcontract your services to
distribution companies to train
employees to work in distribution
centers; or instruct business owners in
this industry in how to retain a quality
and dependable workforce that enable
them to maintain and improve their
economic competitiveness. In your B2B
services, you could also offer all types
of businesses to conduct reference and
background checks for possible
employees.
Professional Consultant ~ Many
persons who have experience, expertise
and/or the credentials in a specific
profession or industry often consider
becoming a consultant. Based on your
work experiences and own training, you
could offer to analyze and problem-solve
for owners of distribution centers to
help them improve their efficiency and
operations. Write articles and conduct
workshops to increase your visibility
and establish yourself as an expert.
Suggested resources:
* The Business of Consulting: The Basics and Beyond by Elaine Biech,
Jossey-Bass Publishers
* Start and Run a Consulting Business by Douglas A. Gray.
* http://www.distributiongroup.com/about.php
- Industry publication
Internet Technologist Recruiter ~
You could become an Internet
Technologist Recruiter who assists
businesses in supplying the ongoing need
for Internet technology workers. A
couple of resources (please remember
that professional organizations are
primarily networking and advocate
groups, and do not have startup business
information):
*The Association for Internet Recruiting (AIRs) – The Recruiters Network
www.recruitersnetwork.com - a free
resource and information association for
human resource professionals, recruiters
and hiring managers.
*E-book - The Internet Recruitment Training Manual by Shannan Hearne
www.booklocker.com/bookpages/shannathearne01.html
No matter which home business you
consider, you want to make sure there is
an existing market for your idea. Talk
to business owners and managers in the
industries that interest you to see what
type of services they need most. Your
best clients could be new businesses
just starting out; or those companies
that have downsized recently, but still
need those services you can provide.
I suggest that you also visit local
offices of Women’s Business
Development Center
www.onlinewbc.gov or a Small
Business Development Center
www.sba.gov/SBDC or a local chapter
of SCORE
www.score.org for free or low-cost
business counseling and advice (visit
these web sites to find offices nearest
to you).
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I'm interested in children fashion business.
I have several contacts of suppliers
overseas. I've sent sales letters to
potential retailers, but there isn't any
significant response. What is the better way
to market this product line?
A:
From what I gather from your question,
you wish to import clothing into the U.
S. (If I have misinterpreted your
intent, please correct me). Here are
some resources for you to investigate:
FEDERAL
Because of the U. S. growing trade
deficient there is more support for U.
S. companies who wish to export, rather
than import good; however, you can find
help for both importing and exporting at
the U. S. Small Business Development
Centers (SBDCs) that are located around
the U. S. and its territories. Some of
the SBDCs are designated export-import
centers with business experts to help
guide you through the entire process of
doing business with other countries. To
locate a SBDC nearest to you, search the
following site:
www.sba.gov/SBDC.
Also available locally are offices of
SCORE. SCORE Program: Members of the
Service Corps of Retired Executives,
many with years of practical experience
in international trade, provide
one-on-one assistance. Specialists
assist small firms in evaluating export
potential and strengthening domestic
operations by identifying financial,
managerial, or technical problems. Find
a SCORE office by searching the site
www.SCORE.org.
Several years ago the U. S. Small
Business Administration (SBA) also
launched a new Web site: The new Web
site at
www.AssessYourInternationalRisk.org,
designed to provide small businesses
with information that will help them
determine what insurable exposures they
may encounter in doing business
overseas. These can range from credit
and liability risks with unknown
customers to workers' compensation laws,
which can vary widely.
The Trade Information Center (TIC) <
www.export.gov/TIC >
1-800-USA-TRAD(E) first stop for
companies seeking export assistance and
directs them to U. S. Export Assistance
Centers located across the U. S. <
www.sba.gov/oit/export/useac.html >.
TIC is part of <www.Export.gov
>, the portal to all export-related
assistance and market information
offered by the federal government.
OTHER
Local: Check with a
Chamber of Commerce, city or town
offices, or your county's economic
development arm to see if local trade
offices or councils exist.
State: Contact your state
or (or Canadian province) for offices of
international trade assistance or an
export network.
ADDITIONAL TIPS--Marketing:
If you are considering an international
trade venture, here are some
fundamentals offered by U. S.
international trade experts:
Preliminary Research: A
small business owner should analyze what
is unique about your clothing line. To
compete against large companies that are
the major clothing importers, you will
have to differentiate what will be
unique about the clothing you are
importing Is it pricing? quality? a
unique niche? all of these?
Market Research: Which U.
S. markets offer the most profit
potential? You can find this out by
writing a business plan. SCORE staff
will help you write one for free. This
is the MOST IMPORTANT part of your plan,
finding the right markets. That depends
on the potential customers that will be
wearing your clothing---their age,
gender, income level, buying power,
cultural aspects and so on. Once this is
determined, then you will have to find
outlets that serve (sell to) your ideal
market or customers and what their
policies are in buying from you and
overseas markets. If feasible, you may
have to take samples to these outlets.
You may try some test-marketing first at
trade shows, or hold your own local
fashion show.
In summary, find out WHO wants to buy
these clothes first; and then how you
will get the clothing into their hands
via small boutiques or shops; or open an
online Web site. Once you have
determined who your market is, then send
out press releases to the Web sites and
media that reach these potential
customers. It may take as long as a year
to do your market research, write a
business plan, and find outlets for your
clothing, but statistics show that a
business' success relates directly to
the amount of preliminary research an
entrepreneur does BEFORE they start a
venture.
SUGGESTED RESOURCES FOR MORE
INFORMATION
Books
*Import/Export: How to Get Started in
International Trade, 3rd ed. by Carl A.
Nelson.
*The Business of Fashion: Designing,
Manufacturing, and Marketing by Leslie
Davis Burns and Nancy O. Bryant.
* Fashion Entrepreneurship: Retail
Business Planning by Michele Granger &
Tina Sterling.
Finding those niche outlets to sell your
clothing is what will bring you success.
Please feel free to contact me if you
have additional questions.
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I know exactly what I want to do, I just
don't know how to get it started. I want to
do data entry at home for other businesses.
I have years of experience but I just don't
know where to start. Any help would be
greatly appreciated.
A: Good
morning
I'm Diana Ennen of Virtual Word
Publishing and I've been working at home
since 1985 doing word processing,
virtual assisting and most recently
publicity. I've also written numerous
books on same.
The good news -- YOU have no idea how
many clients are out there looking for
help in this area. And every year it
just gets better and better as more and
more businesses realize the benefits we
provide by helping them get their work
done on an "as needed" basis, but also
the work is done to the same or even
better professional level as their
administrative assistant or personal
secretary in the office. The key to
landing these clients is to provide them
the benefits you will give them. I'm
going to give you a few tips, but feel
free to to to my websites for additional
information including a free brochure on
landing clients.
1) Decide on your target market.
Determine by your skills and experience
who you want your clients to be. Who do
you want to work with? Lawyers, doctors,
authors, students, corporations, online
shops, businesses, new businesses, real
estate agents, insurance agents,
teachers, florists, etc.
The list is endless.
2) A website is crucial. A very
professional website. Everything you do
you want to portray to that client --
when you work with me you get the BEST.
If you don't know Front Page or web
designing have someone create a site for
you. You'd be amazed how reasonable it
is. Plus, the more you do as far as
providing your web designer with
information, the less it costs.
Make sure you add in keywords-rich terms
to get clients there. Keep in mind, when
a potential client gets to your site you
have 30 seconds to impress them.
3) Direct mail -- This works extremely
well for landing local clients.
Compose a letter that tells them why
working with you will make their
business better. I have samples, I'd be
happy to share. Whenever possible
personalize it to someone's attention. I
never recommend faxing these letters.
You can mail them or a postcard.
Follow-up. I'll often follow-up with a
postcard three to four weeks after my
letter went out.
4) Network -- Get listed on directories
online. There are numerous VA
directories. Often times they have
listings for clients looking for someone
to help out. Network locally as well.
Get active on listserves as well where
other VAs or word processors frequent.
You might find subcontractors work
there.
5) Yellow Pages -- Many put ads in the
Yellow Pages. A simple business listing
will suffice for now.
6) Writing articles and press releases.
I saved the best for last. This is
crucial for your success. You establish
yourself as an expert and you would be
amazed how clients will read your
article or press release and then feel
more confident working with you. Make
sure to add all articles and press
releases to your press page on your
site.
Hope this helps! I wish you the very
best of luck. Let me know if I can
provide any additional assistance.
Diana Ennen
Author: Virtual Assistant the Series
Virtual Word Publishing
www.virtualwordpublishing.com
www.publicity-VA.com
(954) 971-4025
Q:
I am currently a LPN in TN. I am also about
to begin an online accounting course. My
hope is to find employment from home so that
I can stay with my newborn...any suggestions
for someone with my specific skills? I don't
know where to begin.
A: Hello,
congratulations on your new baby and
also your new venture!!
Some business ideas for you with your
financial background:
For Seniors (my article) "Reprinted with
permission from the February, 2006 issue
of Home Business Magazine, an
international publication available on
newsstands, in major bookstores, and via
subscriptions. Visit
www.homebusinessmag.com for more
information."
MEDICAL CLAIMS ASSISTANCE
PROFESSIONAL
Seniors often overpay medical bills;
because they do not understand the
insurance labyrinth involved in the
filing and tracking of insurance claims
that accompany accidents and illnesses.
Medical claims assistants examine and
compare their clients’ medical records
with medical bills to ensure their
clients are charged correctly. These
professionals sometimes work as
advocates to overturn decisions denying
clients’ claims. Health care providers
also hire medical claims assistants to
check if they have billed for all the
services they provided.
Success Tips: You need a current
knowledge of medical terminology, the
regulations and procedures of Medicare,
and private insurances. Your business
will come from the referrals from
satisfied clients; marketing your
services directly to small medical
offices, hospitals, senior centers; and
networking with lawyers, bankers,
accountants, and other professionals
whose clients may need your expertise.
Resources:
http://www.medicalcodingandbilling.com/prof_associations.htm
Understanding Health Insurance: A Guide
to Billing and Reimbursement by Jo Ann
C. Rowell, Michelle A. Green, 2005.
**Many scams in this area, make sure you
only deal with reputable agencies!
SENIOR CARE CONSULTANT
Senior care consultants are nurses,
social workers, gerontologists, and
other professionals with the credentials
and experience in elder care and aging
matters. They provide seniors, their
adult children, or caregivers with
information and recommendations for
long-term health-care and living
arrangements that best suit their
clients’ needs, finances, and
preferences. They help ensure their
clients will have an on-going, optimum
quality of life.
Success Tips: You should possess
the qualifications, the understanding of
elders’ needs, and a familiarity with
community services and agencies for the
aging, including knowing how to
negotiate around the often-existing “red
tape barriers” to obtain services for
your clients. Business will primarily be
from referrals from satisfied clients
and the personnel of the social service
agencies with which you will be working.
Resources:
National Association of Professional
Geriatric Care Managers, 1604 N. Country
Club RoadTucson, AZ 85716-310;
www.caremanager.org/.
Complete Eldercare Planner: Where to
Start, Which Questions to Ask, and How
to Find Help, rev. ed. by Joy Loverde
Long-Term Care: How to Plan and Pay for
It by Joseph L. Matthews
IN-HOME CARE (NON-MEDICAL) SERVICES
With the existence of in-home
(non-medical) services that assist their
clients with cleaning, shopping, running
errands, and transportation, many
retirees are opting to stay and live
independently in their homes or
apartments. In-home care specialists
work with social services, family
members or guardians to develop
individualized programs to best manage
and monitor their clients’ daily needs.
Success Tips: Education,
training, and previous work experience
with older populations is essential.
Survey your community and potential
clients to determine what types of
non-medical services are most-needed.
You can build a list of clients to
personally assist on a regular or on an
as-needed basis; or you can hire and
direct other qualified caregivers. Check
for local or state regulations and
certifications you may be required to
have.
Resources:
In-Home Care for Senior Citizens: A
Bedside Companion by Shirley M.
Baker-Davis
AgelessCheckers –
www.agelesscheckers.com - Excellent
(and reputable!!) Home-business
opportunity that hires seniors to assist
other seniors with non-medical services.
DAILY MONEY-MANAGERS
Seniors are often overwhelmed by the
day-to-day money-managing tasks due to
age-related disabilities or illness, or
because of the death of a
spouse—especially if it was the one who
primarily managed a couple’s expenses.
Daily money-managers supervise clients’
bill-paying tasks, balance their
checkbooks, sort mail, and refer their
clients to professionals such as
accountants or tax preparers, when
needed. Managers will also help their
clients keep track of their scheduled
appointments and engagements.
Success Tips: You will need
money-management skills, and to develop
a trustworthy reputation to build up a
clientele that you will visit on a
regular basis. Market your services to
seniors and their adult children, as
well as to bankers, financial planners,
and others involved in managing the
finances of older adults.
Resources:
American Association of Daily Money
Managers,
www.aadmm.com/, State College,
Pennsylvania
Federal Deposit Insurance Corporation’s
(FDIC) Article, “Financial Caregiving: A
Survival Guide,
www.fdic.gov/, dealing with money
from a distance for a loved one.
NUTRITION CONSULTANT
With age, people often develop medical
and physical conditions such as
diabetes, heart disease, and other
serious health concerns that require
them to follow specific diets.
Nutritional consultants educate their
clients about the food and meal-planning
regimens they need to follow while
coordinating their efforts with the
clients’ caregivers and their health
care professionals’ recommendations.
Success Tips: Certification and
licensing is required in most states for
this profession. As a consultant, you
can market your expertise by teaching
classes, leading seminars at health
fairs; writing articles; speaking to
area organizations and seeking referrals
from visiting nurses associations,
hospice programs, and local health and
aging departments.
Resources
American Dietetic Association
www.eatright.org/ - information;
online booklets on nutrition for older
adults.
The American Dietetic Association’s
Complete Food & Nutrition Guide by
Roberta Larson Duyff
National Health Information Center -
www.healthfinder.gov/
Nurse Entrepreneur
A group of nurses in my area started a
successful business providing CRP and
first aid courses to community groups
and businesses’ employees. Here is an
association to give you some ideas and
networking opportunities with other
self-employed nurses.
National Nurses in Business Association,
Inc:
http://www.nnba.net/ - web site has
a 13 page article on self-employment
opportunities.
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I am a middle school teacher who would like
to find a way to eventually stay home with
my 21 month old twins. I have a master's
degree in Instructional Design and
Technology and my bachelors in Elem Ed K-9.
I would love to teach online courses or
develop web pages, or do research from home.
I have the credentials for all of this but
do not know where to start?? Thanks for your
help
A: Hello,
Thank you for your question. You have
several directions you can go to start a
business or become a self-employed
professional. It might be best to start
your ventures on the side, part-time to
(a) test your business idea and (b) and
then build your business up to the point
that you can financially take the leap
to self-employment. You will have to
really concentrate on time management,
especially with twins; but if you
prioritize your tasks, it is possible.
With your qualifications, here are some
ideas you might consider:
With your educational background, you
could subcontract your consulting, Web
design or course proposals or online
teaching
your school district
neighboring school districts or private
schools
your undergraduate college or university
community colleges
the college or university where you
received your Master's degree
homeschooling groups
educational tutoring services
See if any or all of these schools offer
online courses for their students middle
school; gifted students; homebound
students; college courses, and so on
that you could develop for them.
2) Become a certified business
and you might qualify for contract
educational online work with your state
and/or federal government. Find a
Women™s Business Development Center
www.onlinewbc.gov or a U. S. Small
Business Administration Small Business
Development Center
www.sba.gov/SBDC to find out more
about certification and these centers
also offer free or low-cost business
start-up and management support. Search
their Web sites for offices located near
you.
Two more government Web sites with
business information, articles,
resources:
*
www.sba.gov/women/ - SBA™ My Biz
section for Women™s Business Programs
*
www.sba.gov/training/courses.html -
FREE online SBA startup, marketing, and
management courses.
3) Work for educational
publishers, writing online educational
courses:
---As an educator, you already know the
publishers of your students™ textbooks.
Go to their Web sites and search for
freelance employment; or search The
Association of Educational Publishers**“
http://www.edpress.org/
http://teachonline.msu.edu/public/ -
information
Two others:
--
www.WritersWeekly.com - e-zine for
freelance writers and authors of all
genres. Sign up for their weekly e-zine
that has helpful articles and also a
weekly listing of publishers or jobs,
sometimes for educational writing.
Check, too, classified Web sites like
www.CraigsList.com for other
opportunities.
**Please, note, professional and trade
associations generally do not usually
have business start-up information.
However, they often have publications,
member networking opportunities and
additional information you may find
helpful.
4) Apply to become an online
course designer and instructor for
online schools like Virtual High School
-
www.govhs.org/ -
www.govhs.org/Pages/ContactVHS-Home
5) Start your
own Web site and offer writing freelance
services as well as designing and
selling YOUR own courses:
Book: Essential Elements: Prepare,
Design, and Teach Your Online Course
(Atwood Publishing, 2002) by Cynthia
McIntyre, Alese Smith and Bonnie Elbaum.
6) Information Specialist“ most
information brokers, specialize in their
professional fields or industry. See
these Web sites, for example, for
resources, publications.
*American Society for Information
Science and Technology -
www.asis.org/
*Association of Independent Information
Professionals (AIIP) -
www.aiip.org/index.html
*American Educational Research
Association -
www.aera.net/
7) Writing your own series of
technology & design books for middle or
grade school. See the latest Writer™s
Market (www.WritersMarket.com),
published by Writer™s Digest Books. It
is an annual directory of publications
and publishers. Make a list of the ones
that match your credentials and
interests and get a copy of their
writer™s and author™s guidelines.
8) Web design business“
*HTML Writer™s Guild -
http://www.hwg.org/*
International Web Masters Association -
http://www.iwanet.org/
*Book: How to Start a Home-Based Web
Design Business by Jim Smith
Ideally, you could combine ALL your
teaching and technology experiences into
a profitable œniche. Look first in your
own field and contacts. Ask what courses
are needed and see if you could offer an
online course to fit potential
customers™ needs.
I have given you a number of resources
to explore. Now, you will have to do the
research to look for potential customers
for your business idea(s). This takes
time, maybe a year or more, but
statistics show that the better
pre-business study an entrepreneur does
before she starts a business or a
self-employed venture, the more likely
she is to succeed! If you have any
additional questions, please feel free
to contact me again!!
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I have been looking into starting a
home-based business for some time now there
seems to be more scams than real business
opportunities. I am a mother of two and
spend more time at work than I do with my
own children.
My finances are tight and I cannot afford to
make any less. I have been working in the
financial field for 5 years now and would
really like to be at home taking care of my
children, instead of paying someone almost
1/2 of what I make to take care of them for
me.
Please help!!
A: Hello,
Thank you for your question. Take heart!
There are many mothers (and fathers) who
wish they could work from home to be
there with their families.
Unfortunately, cost-of-living wages have
not kept up with inflation over the last
30 years; however many parents have
decided to start a home business to
bring in extra money and many have been
able to go full-time.
Here are some suggestions:
Ask yourself these three questions:
a) Do I have the background,
expertise, or experience to bring into
this business?
Statistics show a better business
success rate if the owner has previously
worked in the industry or has the
credentials to bring to a new venture.
If you do not have the credentials or
experience, see what education or
training you need and if possible, work
in the industry to get some hands-on
knowledge.
b) Is there an existing market, a
substantial number of potential
customers to make my business profitable
and (very important) will they be
willing to pay the price I need to set
to make a profit!!
Take the time to write a business plan
and to conduct a thorough market
research to see if you will have
customers for your service or product
and to determine if these customers are
willing to pay the prices you need to
have a profitable business. SCORE
volunteers can help you write a business
plan at no charge. Search for an office
nearest to you at
www.SCORE.org.
Take some courses, too, at a Women’s
Business Development Center
www.onlinewbc.gov; or a Small
Business Development Center (SBDC)
www.sba.gov/SBDC (search these sites
for offices nearest to you).
c) Realistically, how much time
and money can I afford to spend on this
business at this time in my life?
Instead of working 9AM to 5PM, you are
more likely to work 5AM to 9PM to get
your venture going. Are you and your
loved ones ready for this amount of time
you will ask of yourself and your family
to devote in order to launch your
venture? Most home businesses (and many
small ventures) are started on a
part-time basis. Starting this way is
usually less risky financially than
going full-time and provides you the
opportunity to test-market your goods
and services and decide if this business
idea is worth your investment of time
and money.
Parents of young children most often
work in blocks of time; and will have
some sort of child care coverage when
they are making important phone calls or
need to work on a project. They will
hire a mother’s helper to come into
their homes; or start a neighborhood
play group; or some other arrangement so
they can concentrate on their business.
Some business ideas for you with your
financial background:
1) Helping seniors manage their
checkbooks and pay bills
2) Independent bookkeeper – get
referrals from accountants to assist
other home-business owners in keeping
their accounts and sending out invoices
and collecting payments.
3) Tax preparation Service – need
some basic training and certification.
4) Financial planner – need a
license
A good book to read to determine your
career/business direction: Finding Your
Perfect Work by Paul and Sarah Edwards.
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
Hello There! I'm new at this. I'm a
single mom and my finances are really tight.
And, when I say tight...I mean it! I have
been looking for a stay at home job for the
past 2 years now. I haven't found the right
business for me. They're always asking for
money I don't have. I'm really not sure what
I want to do.
I'm a certified nurse and also drive a
forklift. I'm just tired of going in and out
of jobs. Also, I don't get a chance to spend
a lot of time with my kids. I'm also
struggling with my bills, so if there is a
program out there for me please let me know.
And, if the cost is too much for me then I
will have to put it on the back burner. I am
registered with several survey companies and
have asked about mystery shopping, but I
think that is a scam.
Please help if you can!
A:
Hello,
Thank you for your question. Here are
some suggestions that I hope you will
find helpful.
As far as what home-business I might
recommend, that depends on your likes
and dislikes, any experience, skills,
and/or education you might already have
that can assist you in a venture, and
most importantly if there are any
potential customers for your business
idea. Visit your local library for books
that you can read for some business
ideas. Talk to other women who have
started home or small businesses.
You will want to start something on a
part-time basis, perhaps just a few
hours a week, to see if your idea brings
in any money. It is less risky this way.
If you are thinking of pursuing
work-from-home opportunities, just be
careful of SCAMS – especially any ones
that ask for money to find paying jobs!!
There are also several people in my area
that I know have jobs working for other
businesses from home, and they found
these jobs by asking around—friends,
local business organizations like local
Chambers of Commerce. For example,
One woman makes calls from home for a
moving company to confirm times that the
movers are coming for their clients, so
she can be home for her daughter who has
a learning disability.
One suggestion, too, is that with the
growing number of senior citizens, many
living by themselves at home,
errand-type businesses and others that
assist senior are growing rapidly in
demand. For example, one service in my
community, offers grown children of
elderly individuals to simply telephone
their elder parent on a daily basis to
check on them. This gives the grown
children peace of mind that someone is
checking on their parent; and it
provides some contact to the elderly
persons. I just wrote an article for the
print magazine, Home Business Magazine
about 15 business ideas for serving
seniors (Feb. 2006 issue) that should be
available now.
Another idea: Many with a nursing
background are starting various
businesses. For example, a group of
nurses in my area started a business
providing CRP and first aid courses to
community groups and businesses’
employees. Here is an association to
give you some ideas and networking
opportunities with other self-employed
nurses.
National Nurses in Business Association,
Inc.
PO Box 561081
Rockledge, FL 32956-1081
http://www.nnba.net/ - web site has
a 13 page article on self-employment
opportunities.
I would also recommend that you contact
the nearest Women’s Business Development
Center
www.onlinewbc.gov; and/or a Small
Business Development Center (SBDC)
www.sba.gov/SBDC (you can
search these sited for offices nearest
to you). These offices are supported in
part by the U. S. Small Business
Administration (SBA), and offer FREE or
low-cost business start-up counseling
and management courses.
Please feel free to contact me if you
have additional questions or need
specific information for a business idea
you might like to pursue.
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
Hi! I would like to know how I would
go about finding small companies who need
someone to do their billing for them. I
would like to outsource what I have being
doing for the pass 10 year. My company has
been set up already but I don't know how I
should go about drumming up some business.
Thanks
Sally
A:
Dear Sally,
Congratulations on the launch of your
new business venture!! Here are some
suggestions:
Several years ago I wrote a feature
about a young mother who started her own
bookkeeping/business management business
after she was tired of clearing only $20
a week from her job (that is after child
care and other expenses).
She obtained some of her first clients
from referrals from an accountant that
she knew. The accountant referred her to
primarily entrepreneurs that owned
seasonal businesses—landscaping,
concrete contractors, and other similar
enterprises—especially those where their
spouses handled the books!
She said the spouses were extremely
happy that she did their spouse’s
business books because it eliminated
many family arguments!
She also trained her clients to use a
popular bookkeeping software program to
make her job (and their accountants’)
easier and her clients’ bookkeeping more
efficient. As her business grew, she
expanded her business into offering
additional business management services.
Some additional promotional ideas…
1) As mentioned, contact local
accountants to see if they can give you
potential client referrals.
2) Join your local business
owners’ organization for networking
opportunities.
3) Write a press release about
the launch of your business and send it
to your local media with your photo.
4) Write a basic business plan to
determine exactly who your potential
customers are; and send out post cards
to them and follow-up with phone calls.
5) Carry your business cards with
you at all times to hand out.
6) Handle the bookkeeping for a
nonprofit organization for contacts and
more referrals.
7) Host a workshop at a business
conference on bookkeeping basics.
Know, too, that new business owners
spend as much as 75% of their time in
marketing. Once you get your first
clients, deliver more than you promise
them, and you will find your business
will continue to grow through
word-of-mouth praises!
Here are some experts’ Web sites for
additional marketing tips:
Marketing & Publicity
www.yudkin.com - “Creative
Marketing Solutions” by Dr. Marcia
Yudkin
www.sethgodin.com/purple - Seth
Godin, author of Purple Cow (excellent
marketing book!)
www.gmarketing.com - Jay Conrad
Levinson, “the Father of Guerrilla
Marketing” books.
www.wilsonweb.com - “Web
Marketing Today”
www.promoteyourself.com - Raleigh
Pinskey (her book) 101 Ways to Promote
Yourself
www.publicityhound.com - Joan
Stewart, publicity expert – excellent
articles, e-books, e-zine.
www.dobkin.com - web site of
Jeffrey Dobkin, author of How to Market
a Product for Under$500.
www.marketingpower.com - The
American Marketing Association (AMA) –
useful articles.
www.FrugalMarketing.com by Shel
Horowitz – excellent money-saving tips.
www.MarketingInk.com - low-cost,
high yield marketing strategies,
effective for small, home-based
businesses.
http://wdfm.com/ - Web Digest
for Marketers, founder – Larry Chase –
e-zine
I hope these ideas are helpful. Please
keep us posted on your entrepreneurial
journey!
101 Best Wishes for Entrepreneurial
Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q: I run a home-based business online
selling jewelry. How do I find
potential customers? How do I market my
company on the internet?
Thanks,
Eugenia
A:
Eugenia
Congratulations on your online
business. To build your customer base,
you'll need to market your company
online and off.
In fact, traditional marketing methods
can be quite effective for drumming up
interest in your jewelry website. Since
people like to touch and feel jewelry,
perhaps you should exhibit at local
crafts shows, where you can show off
your wares and distribute marketing
materials (such as brochures or sales
sheets). You might also sponsor a
jewelry show in your neighborhood
(similar to what Pampered Chef or
Tupperware does), or even at the PTA at
your children's schools. Again, be sure
to hand out plenty of marketing
materials about your e-commerce site.
Another way to get attention is by
donating your jewelry as a prize in a
school event or charity auction.
As for online marketing, here are top
moves that will get you exposure:
1)
Get Noticed by the Search
Engines: Make sure your site
contains important keywords so people
will find you when searching for jewelry.
2)
Advertise with online
directories or compatible websites.
MompreneursOnline.com will soon be
launching a new Mompreneur's Marketplace
in time for the holiday season, and will
offer advertising opportunities for a
reasonable price. Also check out
low-cost business listings, such as
electronic yellow pages (www.yellow-pg.com), and directories specific to your
industry (www.bizweb.com).
3)
Cross Promote. Search for
sites that complement your product or
service, and arrange to do link
exchanges.
4)
Send Press Releases. As
soon as you launch your website, write
up a short press release to announce it.
But don't stop there, continue to write
releases. The holidays are a perfect
time for offering special offers, or
writing special-topic releases like "How
to buy jewelry Online" or "Holiday Wish
Lists."
Most importantly, forge alliances with
other businesswomen online. Exchange
links and information, and ask them to
spread the word about your business.
That's the best way to help your
business grow. Good luck, and let us
know how it goes!
Ellen Parlapiano and Patricia Cobe
Authors, Mompreneurs: A Mother's
Practical Step-by-Step Guide to
Work-at-Home Success and Mompreneurs
Online.
www.mompreneursonline.com
Ellen Parlapiano
Writer/Speaker/Consultant
Co-author, Mompreneurs(R): A Mother's
Step-by-Step Guide to Work-at-Home
Success (revised edition Perigee, 2002)
and Mompreneurs(R) Online (Perigee,
2001)
www.mompreneursonline.com
Q:
I have spent my entire career
working in Corporate America as a high level
executive assistant, with a few other roles
such as human resources manager and business
manager. I'm 41 and have a 2 year old
child. I want to do something different and
creative in my life at this point.
I have a deep
love of fashion and the arts. I also have a
degree from FIT (Fashion Institute of Tech)
which I never used professionally. I would
love to write a children's book but have no
training there. I would love more
flexibility and a possibility to work from
home. I would love my own business. I am
definitely someone who is very money
oriented and would need financial reward.
My biggest problem is figuring out WHAT TO
DO exactly and WHERE TO BEGIN. I currently
work a 45 hour workweek and have a very
hectic schedule. I'm finding trouble finding
TIME to make my dream come true. Can you
offer any suggestions? Thank you in
advance. And may we all live our dreams and
not just dream about them!
A:
Hello, You are not alone in wanting
to start a business and/or a new
career. Almost three times as many
women are starting businesses—many
of whom are coming from the
corporate world. In entering any new
venture or path in your life, you
will want to
first
take the time to thorough research
the venture(s) that interest you. Do
this by visiting web sites like HBWM
for ideas and networking
opportunities; reading publications
like HomeBusiness Magazine
www.homebusinessmag.com or the
Crafts Report
www.craftsreport.com (for
business-minded artists and
professional crafters), you can find
these at a bookstore’s magazine
section; talking to other
entrepreneurs for ideas; researching
industries, like the fashion
industry that interest you; and then
searching for profitable “niches,”
untapped markets. Here are two books
carried by
Barnes
and Noble:
1. The
Business of Fashion: Designing,
Manufacturing, and Marketing by
Leslie Davis Burns and Nancy O.
Bryant.
2.
Fashion Entrepreneurship: Retail
Business Planning by Michele
Granger & Tina Sterling.
Also the
Professional Association of Custom
Clothiers
http://www.paccprofessionals.org/
When you
have some ideas for a business, try
starting it on a part-time basis to
test the market, while you still
have your regular job. To find time,
though, out of your very busy
schedule, you may have to prioritize
the “essentials” in your life, and
maybe give-up some other activities
to find some time to devote to your
business.
Three considerations in
starting a business:
1)
Do you have the expertise
and/or training to apply to your
business idea? If not, you may need
more education or practical work
experience.
2)
Is there a market for your
business idea, or in-other-words is
there a substantial number of
potential customers willing to pay
your prices for you to make a
profit?
3)
Do you have enough time and
money to realistically devote to
this venture?
I suggest that you also visit a
Women’s Business Development Center
www.onlinewbc.gov or a Small
Business Development Center
www.sba.gov/SBDC or a local
chapter of SCORE for free or
low-cost business counseling and
advice (visit these sites to find
offices nearest to you).
Specifically: For fashion, many
women have found unique fashion
ventures “niches,” creating new
lines of clothing or accessories;
have become image consultants, for
example. Study the market and
demographics—for example pre-teen
fashions are “hot” right now, and
see what you can create to fit the
age-sex group you are targeting.
To learn how to write a children’s
book, you may want to join the -
Society of Children's Book Writers &
Illustrators
http://www.scbwi.org/; or
subscribe to the excellent
newsletter, Children’s Writer
www.childrenswriter.com; or see
the book offerings of Writer's
Digest Books that also publishes
Children's Writer & Illustrator
Market Guide (annual)
www.writersdigest.com.
Please feel free to contact me if
you have additional questions or
need specific information for a
business idea you might like to
pursue.
Thank you for your question. 101 Best
Wishes for Entrepreneurial Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
My name is Anita, I am disabled with
epilepsy that is uncontrolled. I left my
wonderful job of being a dental assistant,
insurance, front office work 7 yrs ago. I
have searched the internet for something I
can do at home on line or with very little
travel. As I have to depend on my husband
taking me since no longer able to drive. A
lot looks great but again I don't have the
money just to squander on a flight by night
thing. I am not looking to get rich, just on
my good days I want something to interact
with people. Some of my own independence
back again. I was the soul bread winner, I
need a bit to offer.
Thank you,
Anita Shields
A:
Hello Anita,
I am sorry
to hear about your medical situation,
however, it may hearten you to hear that
many persons with disabilities or
debilitating illnesses run successful
part- and full-time ventures. Here are
some suggestions:
1) First, go to these U. S. Small
Business Administration (SBA) Web sites
that list a number of entrepreneurial
resources and helpful contacts for
persons with disabilities:
http://www.onlinewbc.gov/docs/whats_new/DisabilitiesMain.html
http://www.onlinewbc.gov/docs/whats_new/DisabilitiesResources.html
2) Related to the SBA I would also
recommend that you contact the nearest
Women’s Business Development Center
www.onlinewbc.gov; and/or a Small
Business Development Center (SBDC)
www.sba.gov/SBDC (you can search
these sited for offices nearest to you).
These offices are supported in part by
the U. S. Small Business Administration
(SBA), and offer FREE or low-cost
business start-up counseling and
management courses.
3) Contact friends and former employers
to see if they can recommend or refer
you to jobs you can do from home like
telephoning to confirm medical
appointments or for other businesses
that need to confirm delivery or
repairpersons.
4) Contact your local business owner’s
organization such as a Chamber of
Commerce or a local chapter of the
National Association of Women Business
Owners (www.NAWBO.org)
to see if they have telecommuting or
work-from-home opportunities. For
example, my sister-in-law who has a
daughter with disabilities works from
home, making calls for a nationwide
moving company.
5) Explore computer-and online
businesses such as becoming a Virtual
Assistant or virtual receptionist. Some
good books on these topics: Up Close and
Virtual:
A Practical Guide to Starting Your Own
Virtual Assistant Business by Diana
Ennen and Kelly Poelker, 2nd ed.
http://www.allianceforvirtualbiz.com/upclose.html;
and Starting an Online Business for
Dummies, 3rd ed., by Greg Holden. If you
like people, you could start a gift
basket business out of your home How to
Start a Home-Based Gift Basket Business
by Shirley Fraiser,
(of course, first check with your city’s
or township’s offices for any existing
ordinances concerning operating a
business out of your home or apartment).
6) You might also contact a local
chapter of the Epileptic foundation
http://www.epilepsyfoundation.org/
for information and networking with
other individuals suffering from
seizures. They may be able to provide
you with some leads for income-making
opportunities.
Above all—DO NOT pay ANY money for those
ads for get-rich-quick scams!! It’s
better to invest in yourself and your
own plans.
Please feel free to contact me if you
have additional questions or need
specific information for a business idea
you might like to pursue.
Thank you for your question. 101 Best
Wishes for Entrepreneurial Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I am 60 years old and looking towards
retirement in a couple of years. However, I
still want to have an income and would like
to start a home business that can be
developed while I am looking towards
retirement. I have looked on the internet
and so many of these programs seem too good
to be true and I am afraid that some of them
are not ethical. I am bilingual
English/Spanish and have years of experience
in the area of education and cross cultural
work. What's out there that I can trust?
A: Hello Maria,
Thank you for your question. Here are
some suggestions:
1) With your background in education, in
addition to being bilingual, you could
certainly offer your own services as a
consultant in the education field and/or
business community, for nonprofit
organizations, and for local, state, and
governmental agencies. Contact your
local business ownership organization
such as your local Chamber of Commerce,
as well as local chapters of such
organizations as The National
Association of Women Business Owners
www.nawbo.org; or The U. S. Women’s
Chamber of Commerce
www.uswomenschamber.com for
referrals.
An excellent book for starting a
consulting business is *The Business of
Consulting: The Basics and Beyond by
Elaine Biech, Jossey-Bass Publishers
In your quest to find a legitimate
venture, check these three EXCELLENT
resources (search their sites to find
offices located nearest to you) that
offer free or low-cost business startup
and management counseling services,
courses, seminars (and sponsored in part
and funded in part by the U. S. Small
Business Administration-SBA): (1)
Women’s Business Development Centers
www.onlinewbc.gov; (2) Small
Business Development Centers
www.sba.gov/SBDC; and local chapters
of SCORE
www.score.org.
2) If you prefer to work at an in-home
business, there are also a number of
publishers, both educational and
consumer who need bilingual writers,
editors, fact-checkers and the like. To
find such contract work, look in the
2005 Writer’s Market published by
Writer’s Digest Books
www.writersdigest.com for listings
of publishers looking for writers,
editors, and consultants. Subscribe to
the excellent writer’s e-zine,
www.WritersWeekly.com for weekly job
postings for writers, as well as good
tips on the business of writing.
3) For an online retail business – look
in such books as Starting an Online
Business for Dummies; or 101 Internet
Businesses You Can Start from Home by
Susan Sweeny; and I wrote a book,
HerVenture.com
that has quite a few profiles of women
who have/had Internet businesses. For
home business ideas in general, check
out Paul and Sarah Edwards’ book, Best
Home Businesses for the 21st Century;
and my book, 101 Best Home-Based
Businesses for Women,3rd ed.
4) If you see a work-for-home
opportunity advertised in the newspaper
OR on the Internet, you know the adage:
“If it sounds too good to be true, it
IS.” And I will add that you should
NEVER have to pay for information about
a job or business opportunity. These web
sites have information about many
business scams: Better Business Bureau
www.bbb.org, the Federal Trade
Commission
www.ftc.gov; and
www.Fraud.org.
As I say over and over, invest in
yourself, your abilities and your
entrepreneurial dreams, not someone
else’s!!
Thank you for your question. 101 Best
Wishes for Entrepreneurial Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
My husband and I want to start a family.
I want to be able to stay at home with our
kids, however, it is not possible for me not
to work. I was wondering what is the best
field to go in to in order to have a steady
income and still be able to stay home?
Stephany B.
A:
Dear Stephany,
Home businesses can be divided into two
categories: those that have a home-based
office where the income activities are
conducted primarily out of the home
office such as service-type businesses –
cleaning, errands, professional
organizing, children’s party business
and other similar ventures; and those
home businesses where the income
activities are conducted primarily in
the office or home such as sewing
services, computer and Internet
businesses, production of arts, crafts
or other small items, pet grooming, and
the like.
Thus, you will want to research all the
business ideas that you can that are
primarily conducted from the home—look
in books, this Web site, and talk with
women who have these type of home
businesses to get their feedback.
Then make a list of those that interest
you the most and see if (1) you possess
the skills to conduct this business; (2)
write a business plan to see if you can
afford to start such a business in terms
of money and the time you have to
invest; and (3) most importantly, see if
a market (potential customers) exists
that will bring in an income that will
help support you and your family.
Be aware, too, that raising a family and
a home-based business has its
challenges. As you have learned on this
Web site, you will have to “juggle”
your business hours and your family’s
needs. Many home-based parents work in
blocks of time throughout their day; and
they have someone to be with their
children when they are working, be it a
spouse, neighborhood play group, or time
when their children are in pre-school
programs or even at child care centers a
few hours a week.
The good news is that you can do the
preliminary research now, before
children, and even start your business
on a part-time basis to get a firm
customer base. Then it will be easier
for you to make the transition from an
employee to the owner of a profitable
business. Statistics reveal that those
who take the time to plan for their
business are more likely to stay in
business. A note of caution: be wary of
those advertisements and television
commercials that offer information about
lucrative work-from-home opportunities.
Most, if not all, are illegal scams. I
say it is better to invest in yourself,
your knowledge, and your entrepreneurial
dream.
Thank you for your question. 101 Best
Wishes for Entrepreneurial Success!!
Priscilla Y. Huff
Author of 101 Best Home-Based Businesses
for Women, 3rd ed., and The
Self-Employed Woman’s Guide to Launching
a Home-Based Business. She also sells
start-up information (resources and
articles) for over 100 home-small
business ideas. Contact her at
BestBiz4Me@earthlink.net for more
information.
Q:
I am interested in starting my own
home-based medical transcription business.
Please tell me how to get clients for my
venture. I have 2-1/2 years of experience in
this field. Any help would be greatly
appreciated!
Sincerely,
Arnold George
A:
Dear Arnold George,
Thank you for contacting me. I am
including the basic information that I
also include in my book, "101 Best
Home-Based Businesses for Women, 3rd
ed.," at the end of this e-mail.
As with any business startup, you should
write a business plan to help you assess
the market potential (possible paying
customers).
To look at business plan components,
visit
http://www.bplans.com/ and
www.business-plan.com (software);
http://www.onlinewbc.gov/docs/starting/basics.html
(basics of a business plan); or visit
www.SCORE.org to find SCORE chapters
near you, volunteers who can help you
write a business plan.
After you write your plan, you will know
which medical offices and institutions
that you can market your
transcriptionist services to. As far as
pricing, you will have to find out the
going rate in your area--and follow the
pricing guidelines offered by the
American Association for Medical
Transcription www.aamt.org - this
organization offers its members
networking opportunities; plus it sells
related materials that aid one in
succeeding in this business.
With staff cutbacks in hospitals and
medical facilities these days, one home
business that is in demand is a medical
transcription business.
Unfortunately, it is also one of the
most often work-at-home business
opportunities (along with medical
billing) you see advertised in
magazines.
However this demanding medical services
profession requires much more than just
taking a correspondence course or buying
the software.
According to the American Association of
Medical Transcriptionists (AAMT)'s “Tip
Sheet for Becoming A Self-Employed
Medical Transcriptionist,”
(SEE For More Information), a person
needs to have a thorough background in
medicine, English, medical-legal issues,
transcription technology, ethics and
business practices as well as work
experience or externship in a medical
setting under the supervision and
direction of a qualified medical
transcriptionist before thinking of
becoming an independent medical
transcriptionist.
Here are some further details:
Description: A medical transcriptionist
is a medical language specialist who
interprets and transcribes dictation by
physicians and other healthcare
professionals...” (in part from AAMT’s
Model Job Description)
Pricing Guidelines: Follow
industry recommended standards.
Essential Equipment: Computer, modem,
printer, transcriber or transcribing
unit with conversion capabilities to
different sizes of audio tapes, word
processing and specialized software,
business line with answering
capabilities, fax machine. Reference
books, journals, pharmaceutical
references and medical dictionaries and
texts.
Marketing and Advertising Methods and
Tips: Producing a high-quality product
will give you |